Tuesday, May 28, 2013

D.O.C. Business Model NZ 2013 - ODT

Letter to the Editor Posted 17 May 2013 



It is great to see that the Department Of Conservation has brought competition to the Motor park industry in Southland and West Otago.
They have been very pleased with the numbers of tourists they have been getting in there upgraded camp sites and plan to build more.
I have always wrote that the Department should be more proactive with tourism in the Park and I think it would be great to apply this new found energy to
opening up some NEW attractions as opposed to going up against small businesses like motor parks or perhaps going up against the Big Players who are overcharging tourists Inside the D.O.C Estate itself.  I suppose campsites take the least imagination and effort than to run I mean to say a Proper Nature Trip on Doubtful Sound or
A Cycle Trail from the Hollyford to the Cascade or even the Grand Fiordland Track might strain the Imagination skills to get them up and running as Money Makers but only the Department has the staying Power to pull them off. The Big Private Tourism Players just don’t get it. They spoil everything for profit, take Milford Sound, They Spoiled it, and now people say they don’t like it any more. Yes the Figures Bear this out. It may still be Highly Scenic But it Sucks in the Ambience Department.
If DOC is doing a reshuffle, GET MORE VISIONARIES on board. Have a crack at it! That Competition would do us all good.

No comments:

Post a Comment